Ronda Rousey Return Pushes UFC 207 Past 1 Million Buys
Ronda Rousey may have lost to Amanda Nunes in 48 seconds at UFC 207, but one thing is clear: in the MMA world, she’s still a massive draw.
Despite the pay-per-view taking place on a Friday and lacking any media promotion from either main event fighter, UFC 207 is still on track to rake in over a million buys. Specifically, Wrestling Observer’s Dave Meltzer has initial estimates around 1.1 million buys. If this number holds, it will match Rousey’s career-best for her UFC 193 fight against Holly Holm. If nothing else, it suggests she could have broken an all-time record had the fight been on a Saturday, or had she bothered to actually promote it.
Although this is an impressive number, Rousey still comes in at No. 2 among UFC’s biggest draws of the year, as Conor McGregor still has multiple pay-per-view events at over one million buys in 2016. In particular, Meltzer has UFC 196, featuring the first battle between McGregor and Nate Diaz, at 1.3 million buys. Their rematch at UFC 202 had an early estimate of around 1.65 million buys, and McGregor’s lightweight title fight at UFC 205 brought in over 1.3 million buys.
Of course, the big question now is whether or not Rousey’s drawing power will hold if she decides to come back for another fight. That’s a big “if” right now, considering the dominant nature of her loss against Nunes. But you never know. A lot of people doubted we’d ever see her in the octagon again after her loss to Holm, so it’s hard to rule anything out. But for now, it certainly seems like a long shot. At the very least, I guess Rousey can hold her head high knowing she went out at the top of her drawing power.
What do you think of the potential UFC 207 buyrate? How much higher could this buyrate have gone had Rousey or Nunes promoted it? What if it had been on a Saturday? Will Rousey fight again? If so, against whom? Sound off in the comments!