Nikon Fumbles Again: Uses Fujifilm Camera To Promote Rich Heritage

Somebody at Nikon publicity made another serious error for the company which might be even more embarassing than their last one.

Earlier this year, Nikon Singapore gave a first prize award to a poorly photoshopped photo which earned them ridicule on social media.

This time, it’s Nikon in Northern Ireland’s turn. A promo poster boasting of the company’s “heritage” features a Fujifilm camera, the awesome Fujifilm x100. Furthermore, it turned out to be a stock photo from Shutterstock.

Source: Twitter

Source: Twitter

Good lord, they don’t even know their own products.

Yup, someone should be fired.

Technology FujifilmNikon