Lifetime’s Whitney Houston Movie Draws Huge Ratings
Proving that controversy and concerns over tastefulness don’t really matter all that much to audiences these days, Lifetime’s Whitney Houston biopic proved to be a ratings smash over the weekend.
By pairing the original movie Whitney with the specials Bobby Brown: Remembering Whitney and Whitney Houston Live: Her Greatest Performances, Lifetime earned a staggering 11.8 million viewers for the night.
Directed by Angela Bassett and starring Yaya DaCosta in the title role, Whitney raked in 4.5 million total viewers to become the most-watched Lifetime telecast since last year’s Flowers in the Attic. The interview special that followed, Bobby Brown: Remembering Whitney, retained 91 percent of Whitney’s audience, drawing 4.1 million total viewers.
Lastly, Whitney Houston Live: Her Greatest Performances, a special hosted by legendary music mogul Clive Davis, brought in 3.2 million total viewers to close out the night on a strong note.
This has to be considered a huge win for Lifetime, which took a pretty big critical hit on their Aaliyah biopic, Aaliyah: The Princess of R&B. Granted, despite taking a pounding from critics, that movie still managed to become the second-highest rated TV movie of 2014 behind Flowers in the Attic, bringing in 3.2 million viewers back in November. So even if Lifetime catches hell for exploitative storytelling, it’s clear they’ve still got topics audiences want to watch movies about, whether out of genuine interest or simply to live tweet along with the ironic hatewatchers, Sharknado-style. Either way, I doubt Lifetime cares why people are watching, as long as they’re watching.
Via: Entertainment Weekly