Apple Loses ‘iPhone’ Trademark Fight In China
A company that trademarked “IPHONE” in China in 2010 is now free to use the name in handbags and leathergoods in the country.
According to BBC, the Beijing Municipal High People’s Court ruled in favour of Xintong Tiandi Technology against Apple to use the name.
Apple applied for a trademark in China for the name in 2002 but it was only approved in 2013.
The higher court ruled that Apple could not prove it was a well-known brand in China before Xintong Tiandi filed its trademark application in 2007. iPhones were only sold in China in 2009.
Apple first brought the case against the company to the Chinese trademark authority in 2012 and have lost a string of cases in the lower courts.
In fairness, Apple was not the first company to use “iPhone” in the United States either. The company settled with Cisco over the use of the name back in 2007.