‘The X Factor’ To Launch Voting on Shazam
The X Factor is planning to expand the outreach of the show in a new way. FOX, FremantleMedia North America and Syco Entertainment will begin to offer fans of The X Factor a new innovative way to vote for their favorite acts using the popular music and TV app Shazam.
Beginning November 6th, fans will be able to take advantage of the new SuperVote; a way to cast multiple votes at once.
Online voting for THE X FACTOR begins immediately after the first live Top 12 performance show on Wednesday, Nov. 6 (8:00-10:00 PM ET live/PT tape-delayed), on FOX. Viewers will be able to SuperVote – cast multiple votes at one time – via TheXFactorUSA.com, The X Factor USA app (data and message rates may apply), the Shazam App and Facebook at Facebook.com/TheXFactorUSA.
I’m intrigued by this SuperVote thing.
To SuperVote, fans can allocate any number of votes for one contestant or multiple contestants, for a total of 50 votes (across all online voting destinations), and in a unique interactive experience, they can adjust their vote selections as performances happen during the show. When the voting window officially opens, fans can submit their final votes – all at once. [Only fans with a registered Facebook account in the U.S., Puerto Rico and the U.S. Virgin Islands will be able to cast their vote(s) online.]
In addition to online voting, fans will continue to be able to vote during the voting window via toll-free calling, as well as text messaging (standard text-messaging rates may apply). The first voting results will be revealed on the LIVE results show Thursday, Nov. 7 (8:00-9:00 PM ET live/PT tape-delayed) on FOX.
I think it’s probably a good idea for The X Factor to continue to branch out to their younger audience. With the ratings dwindling fast, they can use all the help they can get.
What do you think about this idea? Will you use the SuperVote?