Ratings: The Voice down 18%
Update: The Voice adjusted up to a 5.2
The Voice had a 5.1 adult rating last night, which everyone is attributing to Daylight Saving Time. The experts say all programs will be affected by the time change this week. Ratings were already down from previous weeks last Sunday.
Let’s see how that theory plays out. All I know is people were very cranky when the time change happened last Sunday. There’s something in the air.
The rest of the numbers:
NBC again won the night with adults 18-49 and total viewers led by The Voice, but its season low 5.1 adults 18-49 rating may have been whacked by Daylight Savings Time too, it was down 18% vs. a 6.2 rating last week. The half hour ratings for The Voice were: 4.5, 5.1, 5.3, 5.4. Smash fell to a 2.4 adults 18-49 rating, down 11% vs. a 2.7 rating last week.
ABC was second on the night led by two hours of The Bachelor season finale that averaged a 2.9 adults 18-49 rating between 8-10p, up 16% vs. a 2.5 rating last week, but that was its lowest finale rating ever, down 36% from its March, 2011 finale which drew a 4.5 adults 18-49 rating. Afterwards, The Bachelor: After The Final Rose drew a 3.3 adults 18-49 rating, down 30% vs. a 4.7 rating for the ATR special last season.